Neighbors Helping Neighbors, Worldwide
The Disaster Info Model is a proven social media disaster recovery infrastructure pioneered
with Joplin Tornado Info. The model follows the whole community disaster recovery approach
which connects traditional emergency management participants with survivors, residents of the
surrounding area, and other interested persons in order to utilize ALL available resources to
provide timely accurate information in an interactive format. This model allows for citizen
ownership, awareness, and investment in the response and recovery process. It has also
proven to be an invaluable resource for information and situational awareness for emergency
managers and relief organizations. This tool also assists with “volunteer crush” control;
allowing communication with spontaneous volunteers BEFORE they reach areas not yet ready
to accept help from or provide infrastructure to these individuals.
What We do
Getting help to where its needed (not where it isnt)
Realtime Data Collection
What makes the Disaster Info Model Unique?
The disaster Info Model stands apart from Municipal or Dedicated Emergency Management
pages. Disaster Info Model is self-correcting and sustained by both official and crowdsourced
information that is then verified through official channels. In addition to being community
centric and reactive, Disaster Info Model is scaleable and as many administrators can be
trained and added as is necessary. As in Joplin these “Disaster Info” pages have admins from
non-profits, relief organizations, faith-based communities, utilities, law enforcement and first
responders, along with municipal, through federal levels of government response.
Most emergency management offices are heavily tasked with rescue and recovery immediately
after a disaster and are not equipped to deal with the overwhelming volume of information
flowing in both directions. Information being an immediate need for all involved many users are
online searching for the disaster type and the location. Private citizens are not often searching
for county or state emergency management pages. For example, people do not search for
“Jasper County Emergency Management” they search for Joplin Tornado, adding (info)rmation
is helpful for both the user and the search engine. This is especially true when you get into
industry specific names like “Jasper County VOST”, the vast majority of survivors and other
interested persons would not understand that the focus of that group was web-based disaster
recovery. Utilizing the search engine optimized Disaster Info Model enhances a communitys
best recovery effort and control over volunteer influx.